Enjoy this lighthearted promotional video of Rip Esselstyn introducing his new book "My Beef with Meat". If you enjoyed reading his first book The Engine 2 Diet then you will love My Beef with Meat. In this book he works to dispel misconceptions that most people have. Rips Books Include: The Engine 2 Diet and My Beef with Meat (Now renamed to Plant Strong)

Learn in this book some of the following:

• You don't need meat and dairy to have strong bones or get enough protein
• You get enough calcium and iron in plants
• The myth of the Mediterranean diet
• There is a serious problem with the Paleo diet
• If you eat plants, you lose weight and feel great